Sunday 4 December 2011

Vital Vidal and brand Sassoon...


Just recently, maestro hairdresser Vidal Sassoon was on television, talking about his life, work and products. When he mentioned the latter, I cheered and punched the air. Many posts ago, I wrote about an extraordinary VS hairdryer that I had bought in 2002 for £12.99 and that was/is still going strong; 1800 watts, folding handle, 2 heat/speed settings, worldwide dual voltage, and cool shot button. My only issues with Brand Sassoon are his prescribed hairstyles. In short, I just haven’t got the jaw line for a full-on ‘geometric’.
I can take Vidal’s line about the influence of modern art and the Bauhaus in his craft – how could I not? Witness the photo of me at that hallowed, Dessau location, c. 2001. Mondrian, Gehry, Foster; I worship them all. But a gal has to be built along modernist lines to walk the walk of Shrimpton, Hornby, Farrow, et al. Interestingly, Sassoon did for female hair in the 1960s what Coco Chanel did for female clothing in the 1920s. Her response to the emerging machine aesthetic was the cloche, a hat devoid of ornamentation that followed the line of the human head. But a gal could still whip off her cloche to reveal the fluffy, Marcel bob underneath – and I now bow my fluffy, unruly mop to these geniuses of hair, clothing and architecture.

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