A recent newspaper report revealed how the organisers of the Stirling prize for architecture have been accused of harbouring a bias against traditional design, contrary to public preferences. Apparently, a YouGov survey published on October 16 showed that more than three-quarters of the public prefer traditional buildings. Robert Adam, described as a prominent traditional architect, champions the public. In the same newspaper (The Guardian, Saturday October 17) is a report People Say The Building Hugged Them by Aida Edemarian.
It concerns a charity called Maggie’s, named after the late Margaret Keswick Jencks, who died of cancer. Maggie’s is a countrywide chain of advice centres for people that have been diagnosed with the disease. Chain is perhaps the wrong word to use here because it denotes a string of tacky, poorly-designed hutches built as quickly and as cheaply as possible. Nothing could be farther from the truth.
The late Margaret Jencks was married to Charles Jencks and the Maggie’s buildings have been designed and built by the most prominent architects of the day; Frank Gehry, Zaha Hadid, Richard Rogers, Piers Gough and others. The Maggie’s building that the feature is concerned with has been designed by the Richard Rogers’ firm, Rogers Sirk Harbour & Partner and is nominated for the Stirling prize.
The name of the article is a giveaway – the building hugged them - explaining the reactions of certain visitors to earlier Maggie’s centres.
My puzzlement with the ‘general public’ disdain of ‘modern’ architecture will continue as long as the general public continue to prefer so-called traditional buildings. This, I suspect, will last my lifetime.
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